When is the Best Time to Buy a Sauna?
Buying a sauna is a meaningful investment in your health, relaxation, and overall lifestyle.
While many assume winter is the best time to buy a sauna, the truth is that every season has its unique advantages—whether you're looking for seasonal sauna discounts, limited-time sauna promotions, or simply the right fit for your routine.
This sauna buying guide will explore the optimal times throughout the year to make your purchase, helping you plan smart and enjoy your wellness upgrade year-round.
Quick Takeaways
🌞 Spring & Summer: Ideal for outdoor sauna installations and taking advantage of off-season discounts.
🍂 Fall: Great for preparing your home for the colder months and ensuring timely delivery.
❄️ Winter: Popular due to holiday sales, but be mindful of potential longer wait times.
🧖 Anytime: The best time is when you're ready to enhance your wellness routine.
Seasonal Guide to Buying a Sauna
🌸 Spring: Planning and Preparation
Spring is an excellent time to start planning your sauna purchase. With milder weather, it's easier to do installations, especially for outdoor units. A wide selection is available, allowing you to choose the perfect model for your specific needs.
Pros:
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Ample inventory and variety
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Ideal weather for outdoor installations
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Time to prepare before peak sauna season
Cons:
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Fewer promotional sales compared to winter
☀️ Summer: Off-Season Opportunities
Summer is typically considered the off-season for sauna purchases, which can work to your advantage. Retailers may offer discounts to boost sales during this period. Additionally, installing a sauna in summer ensures it's ready for use when colder weather arrives.
Pros:
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Potential off-season discounts
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Flexible installation scheduling
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Preparation for fall and winter use
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Perfect time to pair sauna use with cold plunges
Cons:
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Perceived lower usage due to vacations or warmer weather—though sauna use in summer can still be highly beneficial. Read this blog to learn more about why you should use a sauna during the summer season.
🍂 Fall: Ready for the Cold
Fall is a popular time to purchase a sauna as people prepare for the colder months. Buying in early fall ensures your sauna is installed and ready for use during winter. However, demand starts to increase, so it's advisable to act promptly.
Pros:
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Timely preparation for winter
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Availability of new models
Cons:
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Increasing demand may lead to longer wait times
❄️ Winter: Peak Demand and Promotions
Winter is peak season for sauna use, and retailers often offer holiday promotions. However, high demand can result in longer delivery and installation times. If you choose to buy in winter, plan accordingly to accommodate potential delays.
Pros:
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Holiday sales and promotions
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Immediate use during cold months
Cons:
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Potential for longer wait times
Limited inventory due to high demand
Season
Spring 🌸
Summer ☀️
Fall 🍂
Winter ❄️
Pros
Wide selection, better availability, great for setup
Off-season deals, short lead times, ideal for cold plunge
pairings
Perfect prep time before winter, installation flexibility
Holiday sales, cozy sauna sessions amidst the cold
Cons
Mild Demand, fewer big discounts
Perceived dip in usage due to vacations / summertime heat
Limited inventory for popular models
Longer lead times due to demand
Best For
Early planners, year-round
users
Value hunters, year-round users, contrast therapy enthusiasts
Wellness-focused buyers, planners
Heat lovers, cold-weather wellness fans
Factors to Consider When Buying a Sauna
1. Type of Sauna
Indoor Saunas:
Can be installed year-round and are ideal for consistent, climate-controlled use. Be sure to consider space, flooring, and proper ventilation for optimal results.
Outdoor Saunas:
Best installed in spring or summer to avoid weather-related delays. Ideal for those seeking a rustic escape or nature-inspired wellness routine.
Infrared Saunas:
Great for indoor use and year-round comfort. Operate at lower temperatures, making them efficient, space-saving, and perfect for warm-weather wellness.
2. Installation Timeline
Plan your purchase to align with your desired installation timeline. Ordering during off-peak seasons can result in quicker delivery and setup.
3. Budget and Promotions
Keep an eye out for seasonal promotions, especially during summer and winter sales events. Setting a budget in advance helps narrow down options and take advantage of deals.
4. Usage Goals
Determine how you plan to use your sauna—whether for relaxation, health benefits, or social gatherings—to choose the right size and features that suit your needs.
Year-Round Benefits of Sauna Use
Regardless of when you purchase, incorporating sauna sessions into your routine offers numerous health benefits.
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Detoxification: Sweating helps eliminate toxins from the body.
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Improved Circulation: Heat exposure enhances blood flow.
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Stress Relief: Regular use promotes relaxation and mental well-being.
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Muscle Recovery: Ideal for soothing sore muscles post-exercise.
Studies have shown that regular sauna use can contribute to cardiovascular health and overall longevity.
Signs It’s the Right Time for You to Buy a Sauna
While seasonal sauna discounts and sales are great, sometimes the best time to buy a sauna is when your lifestyle calls for it. Here are a few personal indicators that it might be time to make the leap:
You’ve Set Wellness Goals If you're prioritizing health, stress relief, or recovery, a sauna can support your goals with detoxification, muscle relaxation, and improved circulation.
You’re Starting a Renovation Project Planning a home remodel or backyard upgrade? It’s the perfect opportunity to integrate a sauna while construction is already in progress—especially if you’re looking at indoor or outdoor installations.
You’re Inspired by a “New Year, New You” Reset Wellness resolutions often begin in January. Sauna promotions around the New Year, including bundles or wellness kits, make it a great time to buy.
You Want to Take Advantage of a Seasonal Deal From end-of-summer clearance events to holiday sales (Black Friday, Cyber Monday, Christmas), you can find sauna buying deals almost every season. However, you don’t have to wait—we often have sales throughout the year. Just give us a call at My Sauna World and we’ll help you find the best pricing available, any time of year.
You’re Eyeing Special Occasion Sales Watch for Mother’s Day, Father’s Day, or Memorial Day promotions—these often include exclusive bundles or limited-time offers.
Not Sure Where to Start? Try These 3 Bestselling Saunas
Almost Heaven Grayson 4-Person Indoor Sauna
A spacious and stylish indoor sauna, the Grayson features two full-length benches for multi-level seating. The upper bench delivers intense heat—up to 195ºF—while the lower bench offers a gentler warmth. Its design includes tempered glass windows and doors, ball-and-socket lumber, and stainless steel hardware, creating a robust and visually appealing wellness retreat.
✅ Seats 4 people
✅ Tempered glass windows and door
✅ Ball-and-socket lumber construction
✅ Stainless steel hardware
✅ Harvia 8kW electric heater with optional hybrid upgrade
✅ Ideal for detoxification, relaxation, and improved circulation
Explore more in our Sauna Collection.
Dundalk LeisureCraft Clear Cedar Mini POD Sauna
Crafted from premium clear cedar, the Mini POD Sauna brings the tranquility of nature into your wellness routine. Its compact, stylish design fits seamlessly into any space, offering a beautiful retreat for relaxation and rejuvenation. The sauna features an efficient electric heater that quickly reaches your desired temperature, while the full-length tempered glass window on the door lets in natural light for added calm.
✅ Seats 3–4 people
✅ Premium cedar construction
✅ Full-length tempered glass door
✅ Efficient electric heater
✅ Compact design suitable for various outdoor spaces
✅ Perfect for year-round outdoor use
Discover more in our Outdoor Sauna Collection.
Golden Designs Dynamic Heming Elite 2 Person Ultra Low EMF Far Infrared Sauna
The Heming Elite is a premium infrared sauna designed for regular, intensive use in home or gym environments. It features advanced, low-EMF infrared technology for safe, deep heat therapy, aiding in detoxification, improved circulation, and stress relief. The sauna's design includes a tempered glass door, an interior chromotherapy lighting system, and is constructed from environmentally-friendly Canadian Hemlock wood planks
✅ Seats 2 people
✅ Ultra-low EMF infrared heating technology
✅ Canadian Hemlock wood construction
✅ Interior chromotherapy lighting system
✅ Tempered glass door
✅ Easy installation in various indoor spaces
Browse our Infrared Sauna Collection.
Final Thoughts
The best time to buy a sauna ultimately depends on your personal needs, installation plans, and budget considerations. By understanding the advantages of each season, you can make an informed decision that aligns with your wellness goals.
Remember, investing in a sauna is a step toward enhancing your health and quality of life, no matter when you choose to make the purchase.
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About the Author
Adam Fromson
Adam Fromson, co-founder of My Sauna World, loves saunas and their transformative health benefits. With years of experience exploring sauna culture and its impact on health and wellness, Adam is passionate about helping others discover the life-changing benefits of saunas for themselves.
Let customers speak for us
from 392 reviews
I haven't even built this sauna yet (Rainelle), but I have to give an ENORMOUS shoutout to Adora and especially KELLY for their help on this one. This was a big purchase for us, and these ladies went way out of their way to make it work out for us. The first sauna that showed up was badly damaged in shipping, and from what it sounds like - that is not typical. At all. So Kelly helped us to get it squared away, and it took what could have been a horrible customer experience into a fantastic one. Give this woman a raise!
We really like our sauna! Quality of the sauna seems decent. The quality of the accessories was not! The back recliner was all busted up out of the box.
My wife and I would occasionally sit in the sauna at our gym after a workout. It was hot but a little gross. I can't tell you how many times we bailed on the gym sauna session because someone else was playing their phone too loud, someone was breathing like they were gasping for air, someone decided to be shirtless in public, someone is weird or any number of other reasons. Loved the sauna feeling but HATED the gym sauna.
We bought a sauna for our home and installed it in our basement to escape the gym sauna experience. We absolutely love it! We sauna daily. Without the angst and frustration of hoping to avoid an awkward gross experience at the gym sauna.
If you are considering a sauna purchase, spend a little extra and get the WIFI enabled heater. This is the best way to make sure you get the benefit of owning a sauna. The app on our phone is easy to use. Just click the on/off button on the app and set your temperature to your desire. I like 171. My wife likes 153. Once it hits the temperature, the app will let you know. You can even turn on your sauna while you are on the way home from the gym. The WIFI version and the app make all the difference in usability and enjoyment of your investment. If we did not have the app and the WIFI version, we probably would probably skip 2/3 of the sessions we currently take.
The sauna is well made. Wood quality is excellent. Very few knots and blemishes. Hillsboro Almost Heaven saunas are a great choice for quality components, solid electronics, easy to use controls and an enjoyable sauna experience.
This is a standard kit sauna. I made several modifications but I am very satisfied with it so far. I have a few shingles left to install tomorrow and then will move onto to interior. MSW has been easy to work with and I recommend them.
I really love this sauna. I use it about four times a week to help me wind down before bed and calm my ego. Customer service at MySaunaWorld was great.
Assembly took me roughly 8–10 hours total over two days, and I’m not a particularly handy person. The step by step instructions video was straightforward and easy to follow.
I paired the sauna with the HUUM Drop 9 heater (the largest HUUM Drop), and it performs very well. I hired an electrician to install it (about $900 extra). It easily heats the sauna to 190°F plus. I personally like it around 180°F, which it reaches in about an hour. Also, you can pour water over the hot rocks to make the air hotter and steamier. Make sure to mount it low so that it can heat everything above it. (I mounted mine 6” from the ground to the base of the heater.) I love that I can start heating the sauna from my iPhone, even when I’m not on my home Wi-Fi.
I got the double-bench configuration going across the back of the sauna which lets two people lay down. The area around the lower bench is cooler which is nice to have different temperature seating options.
The sauna looks fantastic, smells great, and feels solid. I would recommend this sauna to a friend.
We love our new Almost Heaven Pinnacle barrel sauna!
Delivery was perfect, the assembly was a breeze, and the sauna fits perfectly in our space.
The only regret we have is not to have made this purchase 10 years ago!
I had been thinking about installing a sauna for quite some time. I kept going back and forth between framing one in or a prefab that I assemble. I spent several weeks going over the various websites looking at designs for both and writing out the pros/cons for each. After much deliberation, I reached out to My Sauna World to purchase an Almost Heaven Greyson.
It came way sooner than expected which was a good thing, so I had to arrange for my electrician. I assembled it very easily, with my wife holding just one panel, and then I ran into a problem. The last wall was short. It took a lot of head scratching and measuring and remeasuring as well as back and forth communication with both My Sauna World and Almost Heaven. It turned out that I had been sent 2 glass panels that were the same dimension when the 2 glass panels are actually designed with different dimensions. The new panel was sent out without question, and the rest of the assembly went easy.
I will say that the folks at My Sauna World were extremely responsive and did a great job as liaison back to the manufacturer.
Overall, I had a really positive experience, and we are very happy with the Greyson with the Harvia Spirit 8kW stove.
We also have the duckboard flooring (that is a must) sitting on top of the concrete floor. The back and leg rest are also recommended.
Note: this is advertised as a 3-4 person but in reality it is a good 2 person. And lastly, I grew up with sauna my whole life, starting with my grandpa’s wood burning sauna. This non insulated Greyson type will not get up to the same temperatures, but it does get the job done. Very pleased with the product and do recommend (to frame one in my self and buy a pre-cut kit would have cost a few thousand more overall)
Their customer service is refreshing in a world where most companies fail miserably with service. They should teach customer service to other companies and government agencies. We have only tested the actual product to make sure it works, but along the way, we had multiple questions and the replies were quick and helpful. The sauna was easy to assemble.
Frankly, I was stunned at the quality of this product. Equally stunning is how easily everything fits together. It’s well and I’m looking to an improved lifestyle.
Back rests are a nice size and fit perfectly in my Lugano 3-person sauna. They are very comfortable (especially considering they are wood) and make sitting in the sauna an even more pleasant experience. To think that they were added in free to my purchase of the sauna is hard to believe. Very pleased with customer service from My Sauna World.com !
Well built, good quality, reliable, and matches my barrel sauna very well
I purchased this since it was significantly more affordable than from the brands website. It arrived quickly and is function perfect. It's easy to install and looks great. I had issues with water leaking into the sauna before that used to annoy me. Now it stays completely dry and the wood also is protected from damage and weathering.
The best Sauna ever, and the quickest delivery, 100% recommend !!!!
Works exactly as advertised. Easy install and perfect coverage. Highly recommend.
Very good customer service. My sauna came as expected.